6th October
In 2007/2008 July and August was the most popular time of year to see a mainstream film. At CinemaCity it’s at the start of the year.
France 2008
14% household spend was on cinema
43% household spend was on TV/games/DVDs
2008-1992 13x more was spent on advertising films
1945 – Top 20 films – 25% of market
2000 – Top 20 films – 50% of market
Independent Cinemas
1. Privately owned and profit driven – I.e. Hollywood Cinemas
2. Non-profit making and receives public and local subsidy – CinemaCity.
Both show films not shown at Vue/Odeon/etc.
Differences between Independent and Mainstream
-Different films
-Films selected and programmed in a different way
-Different Ambiance
-Different audience expectations
CinemaCity
3 Screens – Screen 1: 184 seats, Screen 2: 100 seats, Screen 3: 60 seats
All digitally equipped – December 2009
Screen 2 has 3D technology – 2010
Restaurant and Bar
Membership scheme
Programme Analysis 2002
Category | % of Screenings |
Mainstream | 32% |
Crossover | 42% |
Challenging | 25% |
Specialist | 2% |
CinemaCity Top 8 October 2007 – September 2010
1. Slum Dog Millionaire (Budget: $15million)
2. Mamma Mia!
3. A Single Man
4. The Reader
5. Quantum of Solace
6. Inception
7. Toy Story 3D
8. Sex in the City 2
Budget for Avatar: $237million
Tell No One (Ne le dis à Personne)
· Crossover film
· French
· Based on a novel
· 4 Caesar awards
· Reviewed by Sunday Times
· Budget - £10million/$16million
1 comments:
Well done for posting these notes Vickii after our visit.
Where is your essay Script to Screen - this was due three weeks ago?
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